Centre for Ageing Better: Developing group coaching support for redundancy 

The Challenge

Statistics show that redundancy is particularly damaging for older workers, with over 50s generally having greater difficulty getting a new job following redundancy and more likely to fall into long-term unemployment.

Centre for Ageing Better wanted to learn what works in supporting people 50+ who have been made redundant return to fulfilling work. 

My role

My role was to test and evaluate a group coaching prototype with over 50s who had been made redudant, to make sure it was pilot ready.

What I did

  • Recruited people aged over 50 who had recently been made redundant from the manufacturing industry in the West Midlands.

  • Set up two different group coaching prototypes to test programme components such as group size, length and time of sessions, coaching style. 

  • Observed and took notes across the group sessions to support the analysis of the programme.

  • Interviewed participants and coaches to better understand what worked, didn’t work and how it could be improved..

  • Wrote and presented insights to the Centre for Ageing Better team.

  • Worked with a service designer to adapt support based on findings, and develop a programme blueprint and guidance.

Take a look at project report here.

“We have been able to confidently create a programme that puts the needs and experiences of those going through redundancy at the heart of the design.”

- Client from Centre for Ageing Better

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Resolution Ventures: Exploring needs and barriers of people in precarious or low paid work